Followers · September 2026
- Women
- 76.3%
- Ages 25–44
- 70.2%
- Top city
- New York
NEW YORK–BASED CREATIVE STRATEGIST + CONTENT CREATOR + UGC
Hi, I’m
Jeanine.
Personal style, good food, new places.
I make content that brings you into the experience.
STORYTELLER
IN THE MOMENT
EXPLORE JEANINE AS
BRANDS I’VE WORKED WITH
VIEW ALL 52 ↗
ABOUT ME
A few things
to know about me.
I’m Jeanine, a New York–based creator with a background in marketing and social media. With 9+ years across media, hospitality and consumer brands, my creative work brings together lifestyle, personal style, food, travel and the experiences worth sharing.
I bring a marketer’s understanding of the brief and a creator’s eye for the moment—whether it’s a product feature, a restaurant visit or a place people want to discover.
EDUCATIONVirginia State University · Bachelor of Science
BEHIND THE BRIEFMarketing & social media
IN THE INDUSTRY9+ years across media, hospitality & consumer brands
OFF THE CLOCKConcerts, travel & new experiences
HOME BASENew York City
INSTAGRAM COMMUNITY26.1K followers
CONTENT INTERESTSStyle, food, travel & lifestyle
CREATIVE FORMATSPhotography & short-form video
AUDIENCE SNAPSHOT
Meet the community
behind the content.
YOUTUBE
65.7KLifetime views · supplied October 2026
- Subscribers
- 524
- Women
- 94%
- Ages 25–34
- 60%
TIKTOK
84%Women among viewers · Sept. 25–Oct. 1, 2026
- Viewers ages 25–34
- 53.4%
- U.S. viewers
- 99.4%
- U.S. followers
- 70.1%
01 · THE CREATIVE STRATEGIST
Ideas with personality.
Work with impact.
I bring together creative thinking and integrated marketing to grow audiences, strengthen engagement and deliver commercial results across media, hospitality and consumer brands.
9+Years across marketing & social
$50KMarketing budgets
13% → 34%MM+M email open rate
SELECTED CASE STUDIES
The brief. The work. The outcome.
HAYMARKET MEDIA GROUP · MM+M AWARDS 2026
A milestone event. Measurable impact.
Build awareness and participation for MM+M’s Diamond anniversary awards.
VIEW CASE STUDY +$35,720Ticket revenue over budget
HAYMARKET MEDIA GROUP · MM+M AWARDS 2026
A milestone event. Measurable impact.
Build awareness and participation for MM+M’s Diamond anniversary awards.
VIEW CASE STUDYObjective
Build awareness and participation for MM+M’s Diamond anniversary awards.
My work
Led integrated event promotion across social, email and digital touchpoints, with campaign material featuring Gabrielle Union.
Outcome
Ticket revenue finished $35,720 over budget and entry revenue finished $16,934 over budget. These are event-level outcomes across the campaign, rather than results attributed to one video.
Explore supporting work
HAYMARKET MEDIA GROUP · MM+M AWARDS 2025
Turn awareness into attendance.
Build awareness of the MM+M Awards 2025 and drive ticket sales.
VIEW CASE STUDY $178,285Ticket sales generated
HAYMARKET MEDIA GROUP · MM+M AWARDS 2025
Turn awareness into attendance.
Build awareness of the MM+M Awards 2025 and drive ticket sales.
VIEW CASE STUDYObjective
Build awareness of the MM+M Awards 2025 and drive ticket sales.
My work
Coordinated social posts, email and PPC, supported by promotional material featuring Jamie-Lynn Sigler.
Outcome
$178,285 in ticket sales generated through the integrated marketing campaign.
Explore supporting work
HAYMARKET MEDIA GROUP · MEDIA SUMMIT
A stronger pharmaceutical audience.
Increase qualified pharmaceutical participation at MM+M Media Summit.
VIEW CASE STUDY +376.2%Pharma attendance · 2024–2025
HAYMARKET MEDIA GROUP · MEDIA SUMMIT
A stronger pharmaceutical audience.
Increase qualified pharmaceutical participation at MM+M Media Summit.
VIEW CASE STUDYObjective
Increase qualified pharmaceutical participation at MM+M Media Summit.
My work
Owned integrated audience acquisition, connecting event positioning with promotion and registration.
Outcome
Pharma attendance grew from 21 in 2024 to 100 in 2025, a 376.2% year-over-year increase. The 2023–2024 baseline totaled 38 attendees.
Explore supporting work
HAYMARKET MEDIA GROUP · TRANSFORM
Growth across consecutive events.
Build a larger, sustained pharmaceutical audience for Transform.
VIEW CASE STUDY +88.6%Pharma attendance · equal two-year periods
HAYMARKET MEDIA GROUP · TRANSFORM
Growth across consecutive events.
Build a larger, sustained pharmaceutical audience for Transform.
VIEW CASE STUDYObjective
Build a larger, sustained pharmaceutical audience for Transform.
My work
Led audience acquisition and event marketing across consecutive event cycles.
Outcome
Total pharma attendance increased from 79 across 2023–2024 to 149 across 2025–2026. Attendance grew from 49 in 2024 to 74 in 2025 and 75 in 2026. Event revenue increased $11,985 year over year in 2026.
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PARCHED HOSPITALITY GROUP · DIGITAL MARKETING
Many brands. Distinct personalities.
Bring each hospitality brand’s personality and experience into its digital content.
VIEW CASE STUDY +112%Isla & Co. accounts engaged
PARCHED HOSPITALITY GROUP · DIGITAL MARKETING
Many brands. Distinct personalities.
Bring each hospitality brand’s personality and experience into its digital content.
VIEW CASE STUDYObjective
Bring each hospitality brand’s personality and experience into its digital content.
My work
Produced social content, photography and email across Isla & Co., Daintree, The Sentry, Ghost Burger and Hole in the Wall.
Outcome
Isla & Co. reached 35.5K accounts (+19%) and engaged 1,240 accounts (+112%) in the Oct. 16–Nov. 14 30-day snapshot. Total followers reached 5,419 (+35.9%). Hospitality discovery reporting also showed 582K Google Business Profile views; this is a separate reporting snapshot.
Explore supporting work
KOKOMO HOSPITALITY GROUP · EMAIL MARKETING
Messages people open.
Connect the restaurant audience with timely dining experiences and offers.
VIEW CASE STUDY 50.2–50.9%Selected campaign open rates
KOKOMO HOSPITALITY GROUP · EMAIL MARKETING
Messages people open.
Connect the restaurant audience with timely dining experiences and offers.
VIEW CASE STUDYObjective
Connect the restaurant audience with timely dining experiences and offers.
My work
Created hospitality email campaigns for brunch, Restaurant Week and seasonal occasions.
Outcome
Four selected campaigns each reached more than 57,000 recipients: Gals Day at Saturday Brunch (50.6%), Restaurant Week Deal (50.9%), Happy New Year (50.3%) and The Last Supper (50.2%).
Explore supporting workTHE CREATOR · CONTENT & COLLABORATIONS
Brand stories.
My point of view.
FASHION
Personal style.
My point of view.
Outfits, sneakers and moments that make getting dressed part of the story.
BEAUTY
Beauty, with
personality.
Selected beauty and fragrance brands I’ve collaborated with.
- Prose
- Eucerin
- Dossier
- Thayers
Vanity Planet
OSEA
YSL Beauty
Maison Margiela
Mugler
Lancôme
Viktor & Rolf
Bondi Boost
Dove
MAËLYS
Sungboon Editor
TRAVEL
Check in.
Take it all in.
Hotels, Airbnbs and weekends away, through the spaces and experiences worth sharing.
FOOD
Come for the food.
Stay for the feeling.
Restaurant visits, rooftop dining and the atmosphere around the table.
LIFESTYLE
Life,
in the moment.
New places, time to unwind and experiences that bring you along with me.
CARIBBEAN LIFESTYLE
Culture, color
and celebration.
Carnival, soca and Caribbean experiences, captured from my point of view.
THE CREATIVE EYE
Make it feel
like you’re there.
Atmosphere, details and a point of view.
A first look at my photography.
Set the scene.
Natural light, thoughtful details and the atmosphere of a place.
Get into the details.
Color, texture and a closer look at what’s on the table.
PERSONAL STYLE · FOOD · CULTURE · LIFESTYLE
Life, in the moment.
AUDIENCE + CHANNEL PERFORMANCE
Get to know
the community.
INSTAGRAM · @JAYMILLY_
26.1Kfollowers
- Women
- 76.3%
- Men
- 23.7%
- Ages 25–44
- 70.2%
- Top city
- New York
Follower count: September 2026. Audience insights supplied October 2, 2026; reporting range not shown.
Full Instagram audience breakdown
Gender
- Women
- 76.3%
- Men
- 23.7%
Age
- 13–17
- 0.8%
- 18–24
- 5.8%
- 25–34
- 41.9%
- 35–44
- 28.3%
- 45–54
- 15.3%
- 55–64
- 5.3%
- 65+
- 2.5%
Country shown
- United States
- 48.5%
Top cities
- New York
- 9.8%
- Philadelphia
- 0.9%
- Houston
- 0.7%
- Cairo
- 0.7%
- Chicago
- 0.7%
YOUTUBE · @LIFEASJEANINEB
65.7Klifetime views
- Subscribers
- 524
- Likes
- 1.3K
- Comments
- 305
- Shares
- 332
Lifetime totals · Screenshot supplied October 2, 2026.
Full YouTube performance + audience
Recent performance
- Views · last 7 days
- 33
Top videos shown
- Dubai vlog
- 13.3K views
- VSU video
- 10.0K views
- Telfar bag video
- 5.5K views
Audience gender
- Women
- 94%
- Men
- 5%
- User-specified
- 0%
Audience ages shown
- 18–24
- 36%
- 25–34
- 60%
- 35–44
- 3%
Audience countries shown
- United States
- 62%
- United Kingdom
- 1%
TIKTOK · @JAYMILLY_
84%women among viewers
- Viewers ages 25–34
- 53.4%
- U.S. viewers
- 99.4%
- Women among followers
- 48%
- U.S. followers
- 70.1%
September 25 – October 1, 2026 · Viewer and follower insights.
Full TikTok viewer + follower breakdown
Viewers
Viewer gender
- Women
- 84%
- Men
- 15%
- Other
- 1%
Viewer age
- 18–24
- 23%
- 25–34
- 53.4%
- 35–44
- 18.6%
- 45–54
- 3.8%
- 55+
- 1.2%
Viewer locations
- United States
- 99.4%
- Brazil
- 0.1%
- Germany
- 0.1%
- United Kingdom
- 0.1%
- Nigeria
- 0.1%
Most active viewers: Thursday, 6–7 PM during this reporting period.
Followers
Follower gender
- Women
- 48%
- Men
- 52%
- Other
- 0%
Follower age
- 18–24
- 24.5%
- 25–34
- 36.4%
- 35–44
- 23.1%
- 45–54
- 11.3%
- 55+
- 4.7%
Follower locations
- United States
- 70.1%
- United Kingdom
- 0.8%
- Canada
- 0.6%
- Jamaica
- 0.6%
- Trinidad and Tobago
- 0.5%
Most active followers: October 1 at 7 PM during this reporting period.
Each platform uses its own reporting period. Percentages are displayed as provided by the platform; rounded values and selected categories may not total 100%.
BRAND COLLABORATIONS
Brands I’ve
created with.
TOOLS + PLATFORMS
The tools behind
the creative.
HubSpot
Mailchimp
Eloqua
Google Ads
Google AnalyticsMeta AdsLinkedIn Ads
Shopify
SquarespaceSPEAKING · CREATOR ADVOCACY
A voice in
the conversation.
#PAID · LIVE VIRTUAL PANEL
· Speaker
An honest conversation about being a Black creator in 2022
I joined fellow creators for a conversation about the experiences of Black creators, pay equity and building stronger partnerships with brands.
Black creator experiencesCreator pay equityBetter brand partnerships
VIEW EVENTWAYS TO WORK TOGETHER
Put personality
on the brief.
Sponsored Content
Reels, carousels and Stories that bring a brand into my world and introduce it to my community.
UGC + Brand Assets
Product features, lifestyle video and photography created for your brand’s own channels.
Experiences + Places
Restaurant, travel and experience content that captures the details people want to see.
LET’S WORK TOGETHER
Let’s make
something good.
For creator campaigns, UGC and brand collaborations.
jeaninehosannah@gmail.com